Enquiry Form

What three words would you use to describe the new venue, the eastside rooms?

Stylish, cool and professional.

What attracted you to the role at the eastside rooms?

the eastside rooms will be one of the most exciting event venues in the country, attracting new clients and events into Birmingham as the city continues its renaissance into one of Europe’s leading destinations. As soon as I heard about the eastside rooms opening, I knew I had to be part of the opening journey.

What does your day to day work life involve?

Leading the reactive commercial team, ensuring the booking service is exceptional, our pricing is competitive and our clients are at the centre of everything we do.

What is the favourite part of your role?

I love problem solving and trying new initiatives to drive revenue. The best part of my job is that nothing is off the table, I can keep trying new initiatives which can be measured that support our business goals.

How did you get into the hospitality industry?

Back in the mid 1990’s I ended up doing my work experience from school in a Hotel in Birmingham. It was far from glamorous! I was stuck polishing cutlery for 2 weeks solid in the hotel kitchen. I loved how fast paced everything was, the waiting staff rushing around with food, the hustle and bustle of the kitchen. I was sold! I stayed on part time after my work experience. 25 years later, I’m still in the industry in a job that I love.

If you had your own talk show, who would be your first three guests?

Celine Dion, Richard Branson, Graham Norton

If you could live in any TV show, which one would it be?

That’s easy, it would have to be “Wish You Were Here” so I could spend all of my time travelling the world!

If you can instantly become an expert in something what would it be?

I would love to be able to speak a couple of other languages fluently

If you could eliminate one thing from your daily routine what would it be and why?

DELAYED TRAINS! If my trains operated on time every day I would be a much happier person!